Course Content
Introduction
This program is designed to involve agents from day one and is written with Newton's law as its basis - a body put in motion continues to stay in motion. With our Productivity Coaching Program, our agents can get off the long, grey road of mediocrity and onto an organised super highway of success. This is a plan to position our agents for success by rewarding only the proper activities. It is also based on the idea that knowledge is power. Taking an active role in the Productivity Coaching Program gives the agent pride in knowing what to do and what to say. It does not ask them to run a marathon - just one block at a time. It is fast-paced and builds a great foundation of skills. In this program, the agent has obligations and expectations. Therefore, you are both required to sign a commitment to the plan. It is the natural progression of success psychology: no one will just be hanging around the office; everyone will be expected to work and become successful. Your Productivity Coach will empower you to self-manage to increase your business through habits and compounding your effectiveness. The plan starts by building habits and cementing them in place through accountability. Let us get you on the road to success by joining the program!
0/7
Where do I start?
Step 1 – Database = Databank
Step 2 – Business is a Contact Sport
Step 3 – Capture your Database – Have Mets
Step 4 – Identify your Farming Area
Step 5 – Be Accountable
Quiz 0
Keller Williams Productivity Coaching Program

ACTION: Capture all your Have Mets into your Command database. Make sure you group them from the start. Try and keep the groups small(tags)l. You want to be able to market to small groups(tags). E.g., Group – owners in a street together, group – buyers in the same price range together.

Now that all your clients have been captured you can start keeping constant contact with them. Do this by linking them to Smart Plans. Watch the YouTube videos from Marty Miller’s 

We advocate three general approaches when marketing and prospecting to your two main audiences, Met’s and Haven’t Met’s. When you market yourself to your audience, it needs to be systematized so that your audience is “touched” numerous times in a consistent fashion. The first of many methods/ campaigns we recommend achieving this would be the Birthday campaign, the 3-a-day campaign and the Special Days Campaigns. There is also a 12 Direct Campaign which you will get training on.

ACTION: Commit to doing your Daily Success System every day and being accountable for your own success. Follow up 10 clients, call 10 new clients, add 10 new clients to your database, and link them to smartplans. View 10 properties a week. Please refer to page 147 in MREA for more details on the campaigns. 

Now that your contacts have been linked to SmartPlans, the Command system will email them systematically, and you will receive an email with a script to use on the day you need to make a touch phone call to them. 

Once the campaign has run out you will receive an email. You can always link them to a new campaign. Using campaigns guides you through the process of keeping in contact with your database systematically and consistently.

Previous
Next